Direct Re-Cycling Newsprints; Your Advertizing Efforts Compromised?

As and advertiser I would question this 'direct-recycling and dumping og whole issue and bundles of local newspapers like the Peace Arch News , the Now and the Leader Daily as found today, Sunday 4th October on property managed by the City of White Rock, BC.

I have met many residents who stted to me they never get the 'paper' anymore. Well to me it sound alarming and on a tip I got from the WhiteRockSun.com [an electronic newsbulletin] I didi some investigation of my own. Some say I practice in 'photo-journalism. '..telling the story in photos - pictures. Terribly exciting and rewarding.
] The question remains..why this and how and when. If one pays to have an ad in the paperprint one assumes directly there is a true edition and volume of circulation and target i.e. an audience to receive the newsprint containing the paid advertisement as were. Right or wrong.

It must be an answer from those publishers who should be concerned. Undelivered bundles of newsprint is poor advertising and in its very utmost extreme which in fact should justify a credit one must question the credibility of such newspaper media.

The recycle dump location for White Rock hosting the deliveries of newsprint that never did reach its intended destination, consumer and advertisers prospects but instead become dormant advertising content is a sad state of thing to see happen; sad for merchants and sad for our community which must be prepared to see their newspaper delivery become sporadic and not reliable anymore.

It's prudent and viable to ask those concerned what's going on and what does one get for paid advertising dollars, really. And trust me I like the feeling of comfort of sitting down with my java or tea to read the Globe and Mail and its local 'equivalent'. The younger and more modern generation is into texting and browsing and can take the 'absence of the local paperprint with ease and won't fret should the 'paper not arrive' In fact youth couldn't care less, it seems.

A response on the above will be much appreciated and when delivered to the editor of www.whiterockreporter.com by email to:
Johan Sandstrom, BComm.
JohanPublisher@Gmail.com